Boost your visibility | How to use Instagram hashtags
You may be asking the following questions:
How do I use Instagram hashtags to get to the top post? How to increase visibility with the right hashtags? How to use Instagram hashtags and choose the best ones for your posts? How do you get people to click on your link and another side site and ask check out football betting odds here so that they don’t think it’s an ad?
In the next section, we will explain how to use hashtags effectively. Are you ready? Then let’s get started!
What Is an Instagram Hashtag?
The first step is to correctly define what Instagram hashtags are.
A hashtag is a combination of letters, numbers and even emoji with the # sign (with no space between them). They classify Instagram publications and make it easier to find targeted content. In other words, they organize dozens of millions of publications.
You may be one of those who are fleeing the use of hashtags on social media. Maybe because you got no results with this option.
However, it is interesting to know that publications with hashtags have a 12% higher engagement rate. It is therefore strongly recommended to add one (or more) hashtags to your posts.
Which Instagram Hashtags Should I Use?
People generally look for popular hashtags when publishing. But using these hashtags to get good results is not very effective. Simply because of their popularity.
Many users use them, which leads to having many competitors in the use of certain hashtags. By doing so, you don’t have the slightest chance that your post will one day go viral.
This is why you should not use popular hashtags such as #love, #happy or #fashion. There are a lot of people using these hashtags and therefore you will have a lot of competitors.
So our suggestion is to choose hashtags with low notoriety, with a publication volume of less than 500,000. At the same time, select the best-known Instagram hashtags so that your post can go viral among them.
How to Access the Top Posts of Instagram Hashtags?
As you may know, the hashtags are divided into two different sections, Top and Recent.
To get more comments, you have to use the hashtags that appear in the Top section.
Instagram evaluates posts based on when you share them and their rate of engagement. This results in more likes and comments.
This means that if two posts have exactly 10,000 likes and comments, the one that was posted earlier will appear at the top.
Relevant Remarks on the Usefulness of Instagram Hashtags
In addition to using community hashtags, use hashtags related to your corporate brand. Corporate brand hashtags and brand name hashtags are a useful tool to measure your marketing efforts.
You can create your own hashtag at any time by simply typing the word you want behind the # sign. Your hashtag will then be automatically referenced by instagram. Your community can then use it to show you interest.
Make sure you use hashtags that are associated. Using popular hashtags that are not relevant to your account may have no advantage. So select your hashtags carefully to hope to be seen by as many people as possible.
It is preferable to use English hashtags, as Instagram is more sensitive to English than any other language.
The last thing to say is that if you use unassociated and repetitive hashtags, your page may be penalized by Instagram for using hashtags for about 14 days. So be careful when using hashtags.