When entering or successfully running your own hospitality business, it’s essential to recognize that the difference between success and failure often lies in the ability to deliver exceptional service.
This exclusive service can only be provided through a strong team of professionals who work cohesively and reflect the entrepreneur’s vision.
This is the area where Lanfranco Pescante, a renowned entrepreneur in the hospitality business, has always focused for his successful ventures. In this sector, it is not just the quality of the product or service that matters but also having a well-trained and motivated team.
Therefore, staff training must be an essential strategy to achieve excellence and stand out in a constantly evolving market.
The centrality of training in the hospitality sector
The hospitality industry requires a wide range of skills, from operational management to fostering interpersonal relationships.
For this reason, training is an indispensable element to prepare staff to face daily challenges with professionalism and readiness.
Lanfranco Pescante has often emphasized that “a well-trained team not only ensures excellent service but can also respond effectively to complex situations, improving the overall customer experience.”
This approach is reflected in his business management, where personal and professional growth of employees is a priority.
Lanfranco Pescante’s approach: experience and continuous growth
Pescante embodies the importance of training through his own journey. Starting from operational roles in the United States, he gained practical knowledge of the industry’s dynamics, understanding that only proper preparation can lead to high-level results.
His vision of training goes beyond theoretical learning and extends to daily practice and continuous updates.
“You can’t afford to stop learning,” Pescante states. “The hospitality sector is constantly changing, and only those ready to adapt can remain competitive.” This principle drives his activities, where training is integrated into every aspect of daily work through workshops, mentoring programs, and regular updates.
The benefits of investing in staff training
A well-trained team not only enhances operational efficiency but also brings tangible benefits to both employees and customers.
Key advantages include:
- Customer satisfaction: Trained staff know how to anticipate guests’ needs and handle issues professionally, creating a memorable experience.
- Loyalty: Satisfied customers are more likely to return and recommend the business to friends and family.
- Improved productivity: Competent employees work with greater confidence and efficiency, optimizing processes.
- Reduced turnover: Investing in training increases motivation and a sense of belonging, reducing the risk of losing valuable talent.
Today, businesses that invest in training are more likely to recover pre-pandemic levels compared to those that don’t, highlighting the strategic importance of this investment.
Continuous training in an evolving industry
The hospitality business is constantly transforming, influenced by new technologies, emerging trends, and shifting customer expectations. For Pescante, training is also the key to staying ahead of these changes and anticipating market demands.
“Innovation is not just a choice but a necessity,” he explains. In his projects, Pescante includes specific courses such as language training (like English) as well as training on advanced management tools and software to enhance customer experience. This forward-thinking vision allows him to keep his businesses at the cutting edge.
Corporate culture and training: a winning combination
Promoting training is not just about improving technical skills but also about fostering a strong and cohesive corporate culture. Pescante highlights the importance of creating a workplace where every team member feels valued and supported. “A motivated team is not only more productive but also exudes a sense of harmony that customers immediately perceive,” he says.
Pescante believes that a leader should always stand alongside their team, demonstrating with actions what it means to work with passion and dedication. This approach not only strengthens corporate culture but also builds trust and collaboration.
The customer experience: a shared goal
For Pescante, the ultimate goal of training is naturally to enhance the customer experience. “Hospitality is not just a service; it’s an art,” he asserts. The ability to personalize experiences, anticipate needs, and create a welcoming environment is what separates a successful business from an ordinary one. This is achievable only with a well-prepared and motivated team that understands the importance of their role in creating unforgettable moments for guests.
Lanfranco Pescante looks to the future with optimism, aware that training will remain at the heart of success in the hospitality industry. “We cannot stop,” he declares. “Training is the bridge between the present and the future, and it is what allows us to grow and adapt in a constantly evolving world.”
