Delivering Practical Advice Backed by Years of Local Experience
Superior Asphalt MN has become synonymous with the care of Minnesota driveways for 35 years. The number one residential driveway sealcoating company in the Twin Cities, it has grown without advertisement, solely from satisfied customers, and that’s a reflection of their service values, their craftsmen values, and the trust builds with each property serviced.
Ultimately, Superior Asphalt MN does not simply offer sealcoating. The advantage of Superior Asphalt MN is the advice, the service, and the development culture focused on perseverance. For area homeowners wondering how to keep driveways at their best, there are many practical, straight-forward tips that arise from real-world experience and adaptation to the local asphalt realities.
Sealcoating as the First Defense
Asphalt gets a beating in Minnesota’s climate. Freezing ice, swirling snow, and above-average heat, and then being quickly compromised, asphalt surfaces deteriorate rapidly. The sealcoating performs like an armor from moisture, chemicals, and ultra-violet impact, prolonging the lifespan of the asphalt maintenance.
Superior Asphalt MN recommends sealing driveways every two or three years because every driveway is unique in lifestyle and usage. A good sealcoat job adds to the continuous quality look of the driveway, and avoiding big repairs down the road. Best of all, a sealcoat job will extend the surface time before small cracks become serious problems.
Superior Asphalt MN crews use the highest quality products, and apply them with exceptional technique. Superior is proud to deliver customers a better value; better levels of protection, and better overall looks. That’s the value of well-paid and fully licenced crews, not cutting corners on the job.Preventing Common Mistakes
One of the most frequent homeowner mistakes is waiting too long between treatments. Asphalt is porous. Once the moisture is in the asphalt, it expands and contracts from the changes in temperature. This will cause cracks and eventually potholes to form. The longer it takes to react, the more expensive the repair.
Another mistake includes hiring low-cost contractors that don’t apply the proper technique. Sealcoating requires that certain prep work was completed, clean surface conditions and knowledge of the weather. There is a wasted timeline and cost if the sealant is applied in extreme temperatures and even if applied to a dirty surface.
Superior Asphalt MN believes that getting this done properly for the first time is not only cost beneficial, but it also protects the value of your property.
Maintenance Solutions for All Seasons
Homeowners fail to do the small steps that can help extend an asphalt driveway’s life. Specifically, Superior Asphalt MN has put together some easy habits for residential asphalt to protect and maintain through the seasons:
- Debris Removal: Leaves, branches and other debris traps moisture. Take a few minutes, sweep or blow off the surface, no need for time consuming mulching, your drive will take less damage in the long run.
- Avoid Putting Heavy Equipment on Driveway: Excess weight brings significant, broken down to slightly, periods over time. Either keep loads equal across the surface or avoid leaving stationary weight for prolonged periods.
- Address Stains Quickly: Oil and gas spills can break down the sealant over time, consider cleaning the spill with detergent and thoroughly rinsing.
- Look for Cracks: Hairline cracks should be secured before we get into winter. Ice expands into these cracks and takes the expansion and damages the surface; causing worse damage.
- Proactive Site Inspections: It’s great to check in on your site once a year to help initially maintain to see visible signs of wear first, and provide you with better timing for any needed maintenance.
These are simple habits to keep the surface looking good and wearing well for many years. Customer Service as the Cornerstone of a Company
Superior Asphalt MN has been able to stay afloat in the residential market for one reason; customer service. From call center calls to the completed project, Superior trains everyone to concentrate on the customer’s experience.
With making customer service a priority, they have received three nominations for the Minnesota Torch Award for Ethics. I don’t say this as simply a marketing ploy. All too often, our customers mention that they’ve worked with us before and have referred people, friends and neighbors, because they actually witnessed the work.
No Smoke, No Mirrors
Superior Asphalt MN does not utilize flashy marketing or gimmicks, such as most other paving companies offering seasonal discounts to generate calls. Superior Asphalt MN has the same company story and empowerment that is genuine and open. This includes being honest about what services they actually provide, and what they don’t provide.
They still offer a comprehensive array of residential sealcoating services, however, they have removed their “Sunken Apron Repair” service. This decision was based purely on control and efficiency; the more concise we can keep each of the services we provide to our customers, the better!
Their honesty isn’t the norm, and is something they pride themselves on. The homeowner is fully aware of what to expect, and trusts that the crew standing in their yard has taken the training and is properly insured, and accountable.
As Much Caring Towards Employees as Customers
Superior Asphalt MN understands that great customer service begins with great people.The employees that are part of the crews that they hire for sealcoating at Superior Asphalt MN are the highest paid guys in Minnesota. Their benefits include reasonable salaries, full workers compensation, full unemployment, and 401k retirement plans.
Part of the company’s culture involves monthly and year end performance bonuses for the crews. When workers feel appreciated for who they are as people, and when they feel supported, workers do better work. Therefore, everyone benefits: employees, customers, and company.
Understanding the importance of valuing people is critical to the appeal of Superior Asphalt MN in retaining good employees and to new team members who want to work. When people understand that sealcoating is hard, physical work, the difference shows up through their dedication.
A Mission to Improve
Superior Asphalt MN is a team who doesn’t believe in stagnant. A mission to improve the customer’s property, in the most efficient and cost-effective manner possible drives all they do. That mission drives all they do, including their product selections and the processes they create.
They are always training. The team gets together to talk about best practices, new products, and critical customer feedback. Their company measures everything they do based upon what has actually occurred from one end of the job to the other end of the job. So their quest for improvement has kept Superior Asphalt MN ahead of their competition.
Customers recognized the superiority in the details, directions of the edges, even coats, and thorough cleanup. Not just a good job but the best job possible, every time.
Advice for First-Time Homeowners
If you are a first-time homeowner, sealcoating and asphalt maintenance can take on an aura of complication. Superior Asphalt MN works to remove the unknown. Their website and phone support provide an answer for what to expect, when, and how to get ready.
New homeowners are encouraged to think of asphalt just as they would any other part of their property. Like HVAC or roofing systems, driveways require maintenance and investment. By adopting a long-term perspective and committing to ongoing maintenance over the lifetime of the driveway, first-time buyers can avoid costs associated with major issues that might arise in the future.
Their customer-first philosophy means no question is too small. Whether someone is sealcoating a driveway for the first time or has been maintaining a property for decades, Superior Asphalt MN takes the time to listen, explain, and provide.
Looking Forward and Keeping it Real
As the top sealcoating company in Minnesota, Superior Asphalt MN could easily ride on reputation. But their team’s mindset does not work that way. Every season is an opportunity for learning, adapting, and improving.
This consistent mindset has afforded an enviable position, one that has become sustainable without heavy reliance on advertising, trends, or gimmicks. It is how they built their reputation and how they are able to maintain it.
Superior Asphalt MN offers the best combination of old-school customer service and newer techniques, making them a trusted partner for homeowners across the Twin Cities. Trust in a partner to support property protection is, for many, that is everything.
Smart Maintenance Starts with Smart Choices
As seasons change and projects emerge, homeowners across Minnesota look to Superior Asphalt MN for ideas and guidance. With more than thirty years of experience, a clear mission, a people-first culture, the team at Superior Asphalt MN will always be the leader in asphalt care.
Whether you are resealing for the first time, or you are looking to maximize driveway life, the message is simple: act now, ask questions, and work with someone who cares. This is the difference, and the culture, of Superior Asphalt MN.
